Issued: 28/04/09

For Immediate Release

Search Engine Optimisation Course gets the
e-Learning Treatment and Becomes
Success

Web design and training company, ADK Ltd, a leader in delivering e-business solutions, has announced its first of many e-learning programmes; each designed for boosting, supporting and helping businesses succeed online; and 'Foundation to Search Engine Optimisation' is one of the first to hit the market.

Based on best practice guidelines, the 'Foundation to Search Engine Optimisation' course is part of a range of e-learning training products created for small to medium sized businesses and web designers who wish to learn the basic theory of search engine optimisation and wish to acquire the tools professionals use to automate and speed up any search engine optimisation (SEO) campaign.

In addition, ADK has introduced in this elearning course a set of routine tasks that run chronologically so you can start a search engine optimisation strategy within 20 minutes. The SEO e-learning course will be available as a digital download and comes with 14 enlightening yet simple chapters along with videos, tools, resources, and much more. And should you wish to take the optional exam at the end you could be on your way to receiving a certificate to recognise your newly found skills.

The search engine optimisation course covers areas such as search engine basics, link building, link baiting, content optimising, reporting and statistics, social media optimisation and more.

"In addition to our classroom based search engine optimisation training the Foundation in Search Engine Optimisation course we are launching is the first training course developed and aimed at a wide target audience, including marketing executives responsible for promoting their company's web site via search engines, small business owners wanting to learn how to market their own web sites via search engines and students or young web designers wanting to learn how to optimise web sites for search engines in preparation for starting their own search engine optimisation business or applying for a job in the lucrative search engine marketing industry" Director, Andrew Knutt said.

SEO Expert Jon Dunn of SEM Studios said "This is the first search engine optimisation course I have seen that really does give you all the foundations you need to understand and implement SEO on any website. I love the simple approach and how the course sets tasks as you go along, which is great because there are many aspects of search engine optimisation and trying to figure how to get started isn't easy. But this course makes it easy. I love the professional tools, videos, step-by-step tasks, and would not hesitate to recommend this course to any website owner, marketing expert or web designer".

Foundation in Search Engine Optimisation training course is excellent value considering the additional tools, trade secrets, tried and tested techniques, resources and support. Retailing at just £149 this course will save £1000s and bring in more traffic and business due to higher search engine ranking.

To learn more details about the Foundation in Search Optimisation course or to view the demo visit Our search engine optimisation course details.

Notes for Editors

1. ADK Ltd
ADK Ltd is a Somerset based design, media and business consultancy firm providing a range of design and business intelligence services and workshops to the business community. ADK Ltd is an associate of the Institute of Business Consulting, South West Design Forum, vice chair of Somerset Design Enterprise Network, Microsoft Partner, and a chamber member of Somerset and Taunton.

Our message to businesses about the Search Engine Optimisation Course:
Are you at a loss on how to get visitors to your website? Do you wish to improve your websites visibility in major search engines like Google and Yahoo? Do you wish to get more targeted traffic to your website from these search engines? Are you spending money on advertising when you could be getting free website traffic from search engines?

If your answer is "yes" to any of the above questions, then this is the workshop for you!

The objective of this Foundation in Search Engine Optimisation Course is to equip learners with a practical understanding of how search engines operate and how to increase a websites search engine positioning. We seek to equip participants with useful information and resources to manage a successful search engine optimisation campaign “in house”.

We have extensive experience in running successful search engine marketing campaigns for a range of companies and individuals across the UK. Now we teach you how it’s done and provide you the information, tools and resources to do it your self!

Chapters include:

1. An introduction to search engines
2. An introduction to Search Engine Optimisation (SEO)
3. Planning a SEO strategy for your website
4. Optimising content
5. Website Architecture
6. Search Engine Ranking Factors
7. Getting Started
8. Getting Reports & Statistics
9. Link Baiting
10. Link Building
11. Social Media Optimisation (SMO)
12. Building a Topical Hub
13. SEO bad practices
14. Monitoring Web Ranking
15. On-Going Optimisation Management
16. Course Summary & Optional Exam

To learn more about ADK or the courses contact Andrew Knutt 01823 366820 info@adk.ltd.uk
ADK Ltd Hot House Somerset Centre for Enterprise Wellington Road Taunton Somerset TA1 5AX
http://www.adk.ltd.uk