Legal
Requirements |
- Provide customers and potential
customers with the full name and
contact details of your business,
including an email address.
- Give your VAT number if applicable.
- Give a clear indication of prices
if you refer to them, together
with details of any associated
taxes and delivery costs.
- Provide details of trade associations,
professional bodies or authorisation
schemes the business belongs to.
- Clarify what steps are involved
to conclude a contract.
- Make sure recipients can identify
unsolicited marketing emails immediately
- perhaps by putting the words
"unsolicited advertisement"
or "unsolicited commercial
communication" in the header.
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Legal
Requirements |
- Give customers the chance to
check an order and correct any
errors before placing it.
- Acknowledge receipt of an order
electronically and without undue
delay.
- Make sure customers can store
and reproduce any terms and conditions
you supply - for example, put
them in a format which can be
saved on a computer and then printed.
- Tell customers how they can
access any online codes of conduct
relevant to that particular order.
- Make sure marketing emails are
clearly identifiable as commercial
communications and clearly identify
on whose behalf it has been sent.
- Clearly identify any discounts
or promotions on your web site
or in emails, ensuring any qualifying
conditions are accessible and
clear.
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